Just Reaching Out

Honcho-speak.

Just reaching out.

A professional woman, very high up, used these words casually many times the other day,

I'm just reaching out to thank you for reaching out and let you know who the best person you should be reaching out to...

What happened to reaching out as something you don't just do?

But something that'll be noteworthy, uncomfortable, risky, mysterious, full of derring-do?

Funny how now everyone's just reaching out and sounding and looking and thinking alike.

Yikes.

We've lived to see when you get very high up and speak honcho-speak just reaching out is a safe, casual place to be.


-- tim


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